GdNyc is a coalition of practicing designers and design educators committed to fostering a culture of engaged design conversation, research, and publishing in New York City. By initiating, supporting, and promoting independent research and graphic work, GdNyc aims to build new connections between design students, studios, and institutions and to expand the range of practices claimed by the discipline of graphic design. GdNyc was founded in 2010 by Glen Cummings.

Through regular event series, GdNyc promotes new conversations among designers in New York City and provides a forum for speculation across multiple design disciplines (including graphic design, architecture, fashion, and art) in an effort to bridge the gap between theory and practice and to connect young, emerging designers with established practitioners.

Glen Cummings
Kate DeWitt

Advisory Committee:
Harry Gassel
Jen Lee

Supporting Studios:
Project Projects
Juliette Cezzar/e.a.d.
Studio Kudos


From A to B and Back Again, Again: The New York City Graphic Design Dialogues

From A to B and Back Again, Again is an ongoing event series that asks design professionals to weigh in on specific themes of inquiry in an effort to broaden the scope of design practice beyond the realm of technicalities and service-based practice. To date, the series has explored themes of Culture, Speculation, Service, and America through the lens of contemporary design practice in New York City. Transcriptions of each event are published and distributed.

From A to B and Back Again, Again is presented by GdNyc in partnership with Juliette Cezzar and the School of Art, Media, and Technology at Parsons the New School for Design.

ABBAA site


Each year, GdNyc offers a fellowship to graphic design students, which supports the research, design, and publication of a collaborative design research project. The fellowship provides a modest stipend, advisory support, and a production budget to publish research findings. Upon completion of the project, students will have an opportunity to lead distribution and publicity of the project in consultation with GdNyc.

• Instigate new connections between design studios and institutions across multiple design disciplines.

• Engage urban design culture to actively build community and bridge existing gaps between design disciplines.

• Create a library of research into the practice of design in New York City with the intention of educating and challenging the local design community.

• Interrogate new models of design practice emerging in New York City.

• Develop and insert an alternative pedagogical model to promote new discussions in graphic design.

• Test a new pedagogical model that does not rely on schools, universities, or professional organizations.

Because GdNyc aims to encourage collaborative work, individual applicants will not be considered. A minimum of two project collaborators is required to apply for the fellowship. Strong preference is given to applicants associated with different educational institutions.

• At the time of submission, applicants must be formally enrolled in a program for graphic design at a degree granting institution. Before the fellowship appointment begins, fellows must still be enrolled and must have completed at least one full time semester or its equivalent, or have completed the graduate program within the past four months.

• Applicants must plan to reside within the five boroughs of New York City during the summer in which they are applying for the fellowship.

• Applicants may not have any restrictions precluding the transfer of stipend funds.

• Applicants must be fluent in English.

• Applicants must know how to prioritize work and balance deadlines in a team environment.

Applicants should possess advanced writing skills and must be comfortable presenting their work in a public forum. Additionally, applicants should demonstrate advanced analytical skills and must be able to guide the project by adhering to scope, budget, schedule, and other dependencies. Ideal candidates will possess excellent interpersonal and communication skills and must have experience executing multiple tasks simultaneously within a team-based work environment.

Fellows are selected on the basis of the proposal’s merit, the applicants’ ability to carry out the proposed research, the likelihood that the proposed research can be completed in the requested time, and the extent to which GdNyc, through its support studios and resources, can contribute to the proposed research. The selection committee will evaluate how the proposed research reflects one or more of GdNyc’s fellowship goals. The number of fellows appointed each year is determined by the availability of funds for the program. GdNyc does not discriminate on grounds of race, creed, sex, age, marital status, condition of handicap, or national origin of any applicant.

Themes explored by GdNyc programs in recent history include:

Culture: Is there a graphic design culture in New York? Is culture something that happens organically, or intentionally? How have socioeconomic forces affected the formation of culture in groups both within and surrounding graphic design?

Speculation: What is the role of speculation in regard to design projects in New York? Isn't every design project speculative in nature by virtue of positing a future? Why is engagement in speculative projects considered taboo within the discipline of graphic design?

Service: Many designers are abandoning the idea of serving clients, and moving towards serving end-users instead. At the same time, there is a resurgence of craft-based, earnest service and artisanal empowerment in self-identifying as a service provider. What is the relationship between design and service?

America: After a decade and a half of postmodern globalism, what is American design? Just as grass roots, bottom-to-top strategies are taking national politics to the next level, a national interest in design has simultaneously emerged to place American design on the international stage. From the stimulus bill to the overhaul of the National Endowment for the Arts “Art Works” program, is the United States government poised to be the largest patron of the design era?

05 13 2013 / Project Kick Off
• Refine project brief in consultation with GdNyc selection committee

• Complete preliminary reading in consultation with GdNyc selection committee

• Schedule all interviews

• Discuss distribution and event opportunities

05 27 2013 / Research Phase
• Complete all interviews

• Complete all research

• Interim Review I: Present preliminary research

• Interim Review II: Review writing and editing

• Complete all writing

• Interim Review III: Present final research and writing

07 08 2013 / Design Phase
• Interim Review IV: Review initial design work and establish method of production

• Design poster/booklet

• Final Review: Present final design for publication

• Publish poster/booklet

08 19 2013 / Project Launch
• Distribute poster/booklet

• Execute online promotional campaign

• Launch and complete conversation series

Stipends vary by project demand. Funds must be used to support research, design, time, and travel expenses related to publication, distribution, and promotion of an original research project. Copyright will be shared by GdNyc and the fellows.

Fellowship applications should include:
• Project Abstract/Applicants’ Statement of Purpose (300 word maximum)

• Resumes for each applicant

• Portfolios for each applicant

• Writing samples (500-1000 words, one sample per applicant)

Submit all application materials to: fellowship at gdnyc.org.
Subject line should read ‘2013 GdNyc Fellowship Application—[Collaborator Surnames]’.

Call For Applications 2013

All applications must be submitted by March 30, 2013 to fellowship@gdnyc.org
Notification of decision will be made on April 15, 2013.


Super Models is a book and conversation series that examines business structure as a design problem in an attempt to understand how creative practices pursue new ideas in New York City's financially competitive world. How does business structure inform creative output and, inversely, how do creative visions become the foundation of business structures? How can experimental design work be supported by creative businesses? What can be learned from curious or notable business models across a variety of creative disciplines? During the course of their research, the collaborators found that designers fail to address business demands when describing the creative process. Super Models raises awareness and prompts discussion around this understudied yet critical component of design production in an effort to expand knowledge and inspire further research, criticism, and innovation regarding the reciprocal relationship between business and design.

Super Models site

Kate DeWitt is a graphic designer and writer based in New York City. She received a Bachelor of Arts in English from Oberlin College in 2002 and a Master of Fine Arts in Graphic Design from the Yale University School of Art in 2012. She has worked as a designer at the Yale University Art Gallery, Pure+Applied, MTWTF, the National Book Foundation, and the Queens Museum of Art. Her work has been displayed in Green Hall Gallery (New Haven, CT) and published by GRAPHIC Magazine (Seoul, Korea). Kate’s work investigates ideological and visual constructions of meaning. katedewitt.com

Harry Gassel is an artist, curator, writer, and designer based in New York City. He received a Bachelor of Arts in Creative Writing from Oberlin College in 2006 and a Master of Fine Arts from the Yale University School of Art in 2012. He has worked at An Art Service and the Yale University Art Gallery. Recently exhibited projects include IFS, LTD. & the Book Trust, and GRiS International. Additionally, his work has been exhibited at MoMA PS1 and Printed Matter and published in Graphic Design, Now in Production (Walker Art Center), GRAPHIC Magazine (Seoul, Korea), Pretty Ugly: Visual Rebellion in Design (Gestalten) and Playground Magazine (UK), and is in the permanent collection of the Walker Art Center. eeshirtay.com

Jen Lee is a designer and producer based in New Haven, CT. She received a Bachelor of Arts in Political Science at the University of California, Berkeley in 2003 and is currently a Master of Fine Arts candidate at the Yale University School of Art. From 2005-2009, Jen worked as a producer and marketing manager for Google, Inc. (Mountain View, CA). Her work has been displayed in Green Hall Gallery (New Haven, CT) and published by GRAPHIC Magazine (Seoul, Korea). Jen’s work explores poetic expression via digital technologies. jenlee.com